Applied Materials Sees $710M Hit From China Curbs. Here's What You Should Know

Core Insights - Applied Materials expects a revenue hit of $710 million due to new restrictions on exports to China, which is a significant pressure on its shares [1][7] - The new rule from the Commerce Department's Bureau of Industry and Security, effective September 29, further restricts the company's ability to export certain products and services to specific Chinese customers without a license [2][4] - The company anticipates a reduction of $110 million in net revenue for the fourth quarter and around $600 million for fiscal 2026 as a result of these restrictions [2][3] Company Performance - Applied Materials shares have increased by nearly 40% in 2025, driven by the AI boom and rising demand for chips [1][3] - Despite the overall increase, shares were down approximately 3% in premarket trading following the announcement of the new export restrictions [5] Market Context - China represents over a third of Applied Materials' total revenue, making it the largest market for the company [4] - The new licensing requirements mean that U.S. companies will need licenses to export to entities that are 50% or more owned by companies on the entity list, closing a significant loophole [4][7]