Core Insights - The frequent trending news about scenic spots "pampering guests" during the National Day and Mid-Autumn Festival reflects a significant shift in the tourism industry's development philosophy, moving from a "one-time consumption" mindset to a focus on "long-term reputation" [1][2] Group 1: Service Quality and Tourist Experience - Providing high-quality public services has become the development direction of the tourism industry, with a focus on service quality, safety management, and tourist experience [2] - The number of A-level scenic spots has increased significantly, with 58 new 5A-level scenic spots and approximately 2,600 new A-level scenic spots added, bringing the total to 16,500, with a county coverage rate of 97% [2] - The competition in tourism is shifting from hardware to software, emphasizing a guest-centered approach to enhance the overall experience [2][3] Group 2: Technological Integration and Infrastructure - The introduction of technology, such as AI devices and smart translation screens, has improved the visitor experience at traditional scenic spots, making them more accessible and enjoyable [3] - Scenic spots are increasingly utilizing big data from online travel platforms to manage visitor flow and enhance the comfort of the visit [3] Group 3: Economic Considerations - Improving tourism service levels requires significant investment, including increased manpower and optimized facilities, which can be costly [4] - Sustainable practices are essential; short-term losses for long-term gains and avoiding homogenized competition are crucial for the tourism sector's future [4] Group 4: Overall Industry Maturity - The ultimate goal of "pampering guests" is to create a harmonious and orderly environment, with convenient services and happy tourists, leading to a mature and elevated tourism industry in China [5]
新华社经济随笔|景区“宠客”新闻频上热搜,折射了何种变化?
Xin Hua Wang·2025-10-03 12:58