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景区“宠客”新闻频上热搜 折射了何种变化?
Xin Hua She·2025-10-03 13:32

Core Viewpoint - The article highlights the transformation in China's tourism industry, emphasizing the shift from a "one-time consumption" mindset to a focus on long-term reputation and quality service to enhance visitor experiences [1][2]. Group 1: Tourism Service Quality - Providing high-quality public services has become a development direction for the tourism industry, with a focus on service quality, safety management, and visitor experience [2]. - The Ministry of Culture and Tourism has introduced new national standards for tourism site quality, aiming to improve the management of scenic area ratings [2]. - The number of 5A-level tourist attractions has increased, with 58 new sites launched and approximately 2,600 new A-level sites added, bringing the total to 16,500 [2]. Group 2: Visitor Experience Enhancement - The article discusses the importance of creating a pleasant and orderly environment for visitors, which reflects the management level of scenic areas [3]. - The implementation of technology, such as AI devices and smart translation screens, has improved the visitor experience in well-known scenic spots [3]. - Scenic areas are increasingly utilizing big data from online travel platforms to manage visitor flow and enhance comfort [3]. Group 3: Economic Considerations - Improving tourism service levels requires significant investment, including increased staffing and upgraded facilities [4]. - Temporary measures, such as opening government canteens and road closures, also involve resource allocation [4]. - Sustainable tourism development relies on balancing visitor satisfaction with economic viability, avoiding short-term losses for long-term gains [4].