虚拟数字人产业迎来新机遇

Core Viewpoint - The virtual digital human industry is experiencing significant growth opportunities driven by advancements in generative artificial intelligence (AIGC), virtual reality (VR), and augmented reality (AR), becoming a new engine for digital economic development [1] Group 1: Applications and Benefits - Virtual digital humans play a crucial role in the digital transformation of traditional industries, providing "replacement effects" by completing repetitive and labor-intensive tasks, thus reducing labor costs and enhancing work efficiency [2] - They also offer "enhancement effects" by supporting personalized customization, allowing for tailored interactions based on industry needs and customer preferences, which innovates service models and improves customer satisfaction [2] - In sectors like agriculture, virtual digital humans can provide real-time guidance on scientific planting and pest control, enhancing service accessibility and operational efficiency in the real economy [2] Group 2: Industry Demand and Development - The development of virtual digital humans must align with industry demands to gain sustainable growth momentum, addressing challenges such as high production costs and insufficient application scenarios [3] - By focusing on commercial logic and deeply exploring industry needs, the virtual digital human sector can adapt to practical applications, thereby demonstrating its substantial empowerment for industrial development [3] - Industry demand can also provide funding support for the optimization and technological evolution of virtual digital humans, reducing marginal costs and increasing capital returns through widespread application [3] Group 3: Technological Breakthroughs and Governance Innovation - The integration of cutting-edge technologies like generative AI, 3D modeling, voice synthesis, motion capture, and natural language processing is revitalizing the virtual digital human industry [4] - According to the "China Digital Human Development Report (2024)," the core market size for digital humans in China is expected to exceed 40 billion yuan by 2025, with the overall industry market size surpassing 600 billion yuan [4] - Key technological bottlenecks still exist, necessitating improvements in the resilience of the industrial and supply chains, particularly in the development of hardware like intelligent sensors and graphics computing chips, as well as software for modeling and rendering [4] - Establishing a comprehensive industry standard system, including key technology standards and ethical usage norms, is essential for governance innovation in the virtual digital human sector [4] - Strengthening policy guidance and support for the virtual digital human industry, while encouraging the development and application of key technologies, will foster high-quality industrial growth [4]