陕西消费品工业“三品”战略成效显著

Core Viewpoint - Shaanxi Province is implementing the "Three Products" strategy (increasing varieties, improving quality, and creating brands) to transform and upgrade traditional industries such as food and textiles, with a focus on digital empowerment and management innovation [1] Industry Performance - The consumer goods industry in Shaanxi Province achieved steady growth in the first eight months, with an increase in value added by 3.7% year-on-year [1] - The output value of the selenium-rich products industry chain reached 9.818 billion yuan, with a year-on-year growth of 2.17% [1] - The dairy products industry chain achieved an output value of 8.338 billion yuan, growing by 7.83% year-on-year [1] - The liquor industry chain reported an output value of 4.933 billion yuan, with a significant year-on-year increase of 16.59% [1] - The pharmaceutical and medical equipment industry chain generated an output value of 27.675 billion yuan [1] - The textile and apparel industry chain had an output value of 6.469 billion yuan [1] Brand Development - Five brands, including "Xifeng," "Meiling," "Huangguan," "Qiaopan," and "Ankang Selenium Tea," were selected in the first batch of China's famous consumer brands, enhancing brand value and influence [1] - The "Shaanxi Zhenpin" initiative for brand cultivation and joint promotion is progressing steadily, leading to the growth of internationally influential brand enterprises [1] - The implementation of the "Three Products" strategy is expected to support the industry in moving towards a mid-to-high-end market and foster new economic growth drivers [1]