“沉浸式夜游”点亮山东假日经济 给足游客情绪价值

Core Insights - The article highlights the rise of "immersive night tours" in Shandong, enhancing the holiday economy and providing emotional value to tourists through modern technology and interactive experiences [1][5]. Group 1: Immersive Night Tour Experiences - Various immersive experiences have been created, including boat tours, cultural performances, drone shows, and water curtain movies, allowing tourists to engage actively rather than passively [1]. - In Jinan, the "Moonlight Supernatural" event at the historic Chaoran Tower features traditional music performances and interactive games, attracting visitors to participate in cultural activities [1]. Group 2: Visitor Statistics and Engagement - The "Night Painting Langya" performance in Linyi has attracted over 130,000 visitors in a single day, showcasing the popularity of immersive cultural experiences [2]. - The "Lan Mountain Night Fire" street area offers nearly 100 performances each night, encouraging tourists to extend their stay in Linyi [2]. Group 3: Economic Impact - The immersive night tours have stimulated related sectors such as dining, accommodation, and cultural markets, contributing to a significant increase in tourism revenue [5]. - On October 3, 200 key monitored tourist attractions in Shandong received 4.213 million visitors, generating revenue of 241 million yuan [5].