Core Insights - The 2025 Guangzhou Animation and Game Festival (AGF×CICF) successfully attracted over 450,000 attendees and featured more than 1,000 top brands and 7,000 IP-related products from October 2 to 5 [1] - Guangdong's six major "policy packages" aimed at promoting high-quality development in the cultural industry have received positive feedback from industry leaders, indicating a strong potential for the two-dimensional economy, particularly in gaming and animation, to become a new growth engine for the Guangdong-Hong Kong-Macao Greater Bay Area [3][17] Policy Support - The "policy packages" include 87 specific measures across six sectors, including film, performing arts, animation, online games, e-sports, and online audio-visual content, providing substantial support for the cultural industry [3][19] - Local governments are also introducing complementary policies to support high-quality development in the cultural industry, such as Guangzhou's Huangpu District offering up to 20 million yuan in subsidies for qualifying units [28][30] Industry Events - Multiple animation and gaming exhibitions were held during the National Day holiday, serving as platforms for companies to showcase their latest products and stimulate the holiday economy [6][12] - The AGF and CICF featured over 100 unique events, including the 22nd Golden Dragon Awards and various gaming competitions, with an exhibition area of 82,000 square meters [8][52] Economic Impact - The events not only provide immersive experiences for the Z generation but also effectively stimulate the holiday economy and cultural tourism resources [6][10] - The integration of various cultural elements, such as traditional culture and modern gaming, is seen as a way to enhance consumer engagement and drive economic growth [25][42] Industry Collaboration - Experts emphasize the importance of establishing a unified talent qualification recognition system and a collaborative development fund for the animation and gaming industries across the Greater Bay Area [38][40] - The need for cross-industry collaboration is highlighted, with suggestions to integrate high-quality IP into local theme parks and cultural sites to enhance the cultural tourism experience [40][42] International Expansion - The "policy packages" and local measures are designed to encourage cultural products and enterprises to expand internationally, with a focus on leveraging the Greater Bay Area's advantages for global outreach [46][50] - Successful examples of international expansion include the game "Ningchao," which topped the App Store charts in multiple countries and regions shortly after its release [48]
政策推动、区域产业协同,二次元经济有望成大湾区发展新引擎