不止于音乐！通州将 “音乐流量” 转化为 “城市留量”……

Core Insights - The trend of "attending a concert to explore a city" is gaining popularity in China's cultural and tourism consumption market, with the upcoming 2025 Tongzhou Music Festival expected to boost local economic activity [1] - Tongzhou district is strategically preparing to leverage this event by integrating resources from hotels, restaurants, and attractions to offer exclusive discounts, transforming "music traffic" into "city retention" [1] Group 1: Hotel Industry - Hotels near the sports center are experiencing a surge in bookings, particularly the All Seasons Nantong Tongzhou High-tech Zone Hotel, which has seen a spike in demand for twin rooms due to the concert and the overlapping holiday period [3] - Several hotels, including Nantong Weijing International Hotel and Beishan Grand Hotel, are offering "fan exclusive prices," with discounts as low as 54% on certain room types, significantly reducing accommodation costs for concert-goers [3][4] Group 2: Dining and Tourism - Restaurants and tourist attractions are also participating in the promotional efforts, with discounts and offers linked to concert tickets, enhancing the overall consumer experience [6] - Various dining establishments in Tongzhou Wanda Plaza are providing exclusive benefits such as discounts and promotions for ticket holders, while popular tourist spots are offering entry at a reduced price of 18.8 yuan for concert attendees [8]