Take 2: Why big companies are naming co-CEOs

Core Insights - The recent trend of appointing co-CEOs is gaining traction among large companies, with Spotify, Comcast, and Oracle making such announcements in quick succession [1][18][19] - Only about 1% of the largest 3,000 public companies in the U.S. are currently run by co-CEOs, indicating that this structure remains rare [2][19] - The co-CEO model is seen as a response to increasingly complex business environments, requiring diverse competencies that may be difficult for a single leader to manage [5][19] Company-Specific Developments - Spotify's co-CEO announcement involves Alex Norstrom and Gustav Soderstrom, who emphasize that their partnership enhances decision-making and operational effectiveness [1][18] - Comcast's decision to name Mike Cavanagh as co-CEO alongside Brian Roberts is interpreted as a move to clarify succession planning [5][19] - Oracle's appointment of Clay Magouyrk and Mike Sicilia as co-CEOs follows a similar rationale, replacing former co-CEO Safra Catz [1][18] Industry Trends - The co-CEO model is more prevalent in European companies, which often have a more egalitarian culture, while in the U.S., it is primarily seen in technology and creative sectors [7][19] - Research indicates that companies with co-CEOs may perform better on average than those with a single CEO, although the sample size is small [13][19] - The model has been successfully implemented in firms like Gensler, which has maintained co-CEOs for 20 years, showcasing the potential for effective collaboration [10][19] Challenges and Considerations - The effectiveness of co-CEOs can depend on the balance of power between them, with moderate imbalances potentially leading to better performance [12][19] - Companies like SAP have moved away from the co-CEO structure, citing the need for a clear leadership hierarchy during volatile times [14][19] - The success of co-CEO arrangements often hinges on mutual trust and the ability to compromise, as highlighted by the experiences of co-CEOs at Gensler [11][19]