Prnewswire·2025-10-07 15:00Core Points - Chipotle Mexican Grill has launched the "Chipotle Challenger Bundle" in partnership with Riot Games' new fighting game 2XKO, allowing players to unlock exclusive in-game items by placing digital orders [1][8] - The bundle includes Chipotle-themed digital items for players' avatars, such as a hoodie, sweatpants, sneakers, hat, sling backpack, and a sticker [2][4] - This initiative is part of Chipotle's ongoing support for the Fighting Game Community (FGC) and aims to enhance player engagement through unique brand integration [6][8] Company and Industry Summary - The "Chipotle Challenger Bundle" is available for players who order through the Chipotle app or website using the promo code "LETSDUO," starting today and while supplies last [3][8] - Chipotle's partnership with Riot Games was initially announced before Evo Las Vegas 2025, featuring tournaments and community engagement activities [7] - The promotion is limited to the first 40,000 customers who order a regular-priced entrée item, with codes redeemable until February 7, 2026 [9]