Group 1: Sports and Consumption Promotion - Wuhan is leveraging sports events to stimulate consumption, launching a "Golden Autumn Consumption Season" that connects sports with cultural tourism and retail [2] - The ongoing 2025 Wuhan Tennis Open at the Optics Valley International Tennis Center features top players and a vibrant atmosphere, complemented by a 6000 square meter sports consumption theme park called "Wuhan Tennis Carnival" [2] - The city has initiated online promotional activities, distributing "Wuhan Fan Coupons" and "University Freshman Coupons" worth a total of 10 million yuan to encourage diverse consumer spending [2] - A "Ticket Root Discount" program allows attendees to exchange their event tickets for coupons that provide discounts on dining and accommodation, enhancing the overall consumer experience [2] - Over 1300 sports events are planned for this year, expanding the "Sports+" consumption model [2] Group 2: Tourism Development - During the National Day holiday, Wuhan emerged as one of the top ten popular tourist cities in China, thanks to its diverse tourism offerings [4] - The Mulan Grassland features impressive night-time attractions, including large-scale light shows and drone performances, creating an immersive experience for visitors [4][6] - The site operates under a "day and night" model, offering various daytime activities and nighttime performances, which have attracted a significant number of tourists [6] - The Mulan Grassland has seen high occupancy rates in its themed hotels, indicating strong demand for unique vacation experiences [6]
央视一天两度聚焦武汉票根变身“宠粉券”,一次观赛玩转多场景消费
Chang Jiang Ri Bao·2025-10-08 02:56