双节假期市民看车忙，北京新能源车市迎来消费热潮

Core Insights - The Beijing electric vehicle market is experiencing a surge in consumer interest during the National Day and Mid-Autumn Festival holidays, driven by new model launches, diverse promotional strategies, and purchase subsidies [1][2]. Group 1: Market Dynamics - The introduction of over 40 new models in September has catered to diverse consumer needs, with popular models like Tesla's Model Y L and NIO's new ES8 attracting significant attention [2]. - The average daily customer reception in showrooms has increased by 40% compared to weekends in September, indicating heightened consumer engagement [2]. Group 2: Promotional Strategies - The Haidian District Commerce Bureau has launched a car purchase subsidy program totaling 35 million yuan, with individual subsidies up to 15,500 yuan, effective from October 1 to December 12 [2]. - Major brands are implementing various promotional offers, such as Tesla extending its 5-year zero-interest financing plan until October 31, and NIO providing low-interest financing and additional incentives [2].