国庆假期南京接待游客2009.7万人次 美团数据显示,位列文旅消费Top10目的地城市首位
Yang Zi Wan Bao Wang·2025-10-08 13:55

Core Insights - Nanjing's tourism performance during the National Day and Mid-Autumn Festival holiday showed significant growth, with 20.1 million visitors and a total tourism revenue of 27.94 billion yuan, marking increases of 30.2% and 34.8% year-on-year respectively [1] - The city hosted over 600 cultural and tourism activities, enhancing the visitor experience and contributing to the overall success of the holiday period [3] - Nanjing ranked first in the province for intercity tourism spending, with 4.93 billion yuan spent by visitors from outside the city, reflecting a 28.4% increase [5] Tourism Statistics - From October 1 to 8, Nanjing received 20.1 million visitors, with an average daily increase of 13.9% in visitor numbers and 15.6% in revenue [1] - The top five tourist attractions included Confucius Temple-Qinhuai Scenic Area, Zhongshan Scenic Area, Xuanwu Lake Scenic Area, Hongshan Forest Zoo, and Niushou Mountain Cultural Tourism Area [1] - External visitors accounted for 70.4% of total tourists, with significant increases from Sichuan (51.9%), Qinghai (48.6%), and Shaanxi (46.5%) [1] Accommodation and Events - The average occupancy rate of star-rated hotels reached 79.8%, a 5.7 percentage point increase year-on-year, with several hotels experiencing full occupancy [3] - A total of 21 performances and events were held, attracting 363,000 attendees, showcasing the vibrant cultural scene during the holiday [3] - The "Enjoy the Countryside" tourism initiative connected 22 rural tourism spots, achieving over 80% occupancy rates in certain directions [3] Economic Impact - Nanjing's intercity tourism spending reached 4.93 billion yuan, accounting for 21.4% of the province's total, making it the top destination for tourism expenditure in Jiangsu [5] - The city ranked fourth nationally in visitor numbers and first in the province, indicating strong competitive positioning in the tourism market [5]