Core Insights - The holiday economy and travel trends during the National Day and Mid-Autumn Festival have significantly boosted sales for the beverage industry, particularly for tea brands like Cha Bai Dao [1] Sales Performance - During the holiday period, several Cha Bai Dao stores nationwide reported sales increases of over 1000% compared to the pre-holiday period [1] - Specific regional preferences were noted, with fresh fruit tea being more popular in Jiangsu, Guangdong, and Jiangxi, while fresh milk tea saw higher sales in Sichuan, Hubei, and Shandong [1] Travel Trends - The extended holiday, which included an additional day off compared to previous years, led to a rise in travel, with "niche tourism" and "reverse tourism" making lesser-known cities popular destinations [1] - Cities like Jiayuguan, Bayannur, Wanning, and Guang'an ranked among the top ten for sales growth during the holiday [1] Impact of Transportation Hubs - The integration of commerce and transportation has transformed transport hubs into comprehensive service stations for dining, shopping, and leisure, rather than just transit points [1] - Cha Bai Dao stores located in transportation hubs experienced a nearly 100% increase in overall sales during the holiday, with a specific store in Xingtai, Hebei, seeing a 700% increase in average daily revenue compared to previous periods [1]
国庆中秋假期新茶饮消费火热 茶百道多家门店销量增长超10倍
Zheng Quan Shi Bao Wang·2025-10-08 14:15