Core Viewpoint - China's urbanization is transitioning from rapid growth to stable development, with housing evolving from a basic necessity to a key indicator of urban quality and people's happiness [1] Group 1: Company Initiatives - Shouchuang Urban Development Group (首创城发) is actively responding to national policies by establishing a "Six Good" product system centered around the concept of "good housing" [1][3] - The "Xiyue Xingcheng" project exemplifies this concept, providing high-quality housing solutions for young urban workers in Beijing [1][5] - The project aims to meet the core needs of the youth demographic, focusing on quality living, reasonable costs, community interaction, and convenience [5][18] Group 2: Project Features - Xiyue Xingcheng covers approximately 740,000 square meters and is strategically located about 200 meters from the Daxing New Town subway station, facilitating efficient commuting [10][12] - The project includes a comprehensive living ecosystem with a "15-minute living circle," featuring shopping centers, educational institutions, and green spaces [13][15] - The community is designed with a focus on environmental quality and social interaction, featuring a central green area and various amenities [15][20] Group 3: Market Positioning - Xiyue Xingcheng is positioned as an ideal choice for young professionals, addressing the need for affordable housing while promoting a balanced work-life environment [7][16] - The project offers competitive pricing, with entry-level units starting at approximately 2 million yuan, significantly lowering the barrier for young buyers [18][20] - The design philosophy emphasizes adaptability, with flexible living spaces that cater to different life stages, enhancing the overall living experience [20][22] Group 4: Industry Impact - The project represents a shift in the real estate industry from a focus on scale and rapid turnover to an emphasis on quality and social responsibility [22] - Shouchuang Urban Development Group is setting a new standard in the industry by prioritizing quality housing that meets the needs of modern urban dwellers [22][23]
擘画奋斗者的理想之城,看北京禧悦兴城如何定义全优生活
Bei Jing Qing Nian Bao·2025-10-08 14:55