“秋糖季”助力户外消费市场持续火热

Core Insights - The article highlights the growing trend of outdoor activities among citizens, leading to a vibrant outdoor consumption market [1][6] Group 1: Outdoor Activities and Events - The 23rd Nanjing Tent Festival and the 2025 Urban Outdoor Sports Carnival showcased various outdoor activities, attracting large crowds and promoting a diverse outdoor lifestyle [2] - The event featured over 30 unique stalls, offering handmade goods, original designs, and healthy food, creating a one-stop shopping experience for visitors [2] - The upcoming 24th Nanjing Jin Hongxiang Cycling Race is expected to attract around 500 participants, emphasizing the integration of local resources and enhancing the overall consumer experience [3][4] Group 2: Economic Impact and Consumer Engagement - Outdoor sports are linked to economic growth, with Nanjing leveraging a multi-faceted approach combining sports, tourism, culture, and science to expand outdoor consumption [6] - The integration of local specialties into event packages, such as local honey and lotus root juice, enhances the consumer experience and promotes local businesses [4] - The introduction of new attractions, like the 20,000 square meter insect park, has drawn significant visitor interest, further stimulating local economic activity [5]