Core Viewpoint - The real estate market in various cities experienced a promotional peak during the National Day and Mid-Autumn Festival holiday, with significant increases in new home supply and buyer interest, driven by favorable policies and seasonal sales trends [1][4]. Group 1: Market Activity - Major real estate companies launched promotions during the holiday, including special pricing and purchase subsidies, to stimulate sales [4]. - In Beijing, the number of customer visits to new housing developments increased significantly, with daily visits ranging from 130 to 170 groups, totaling 585 visits by October 6 [1]. - New home transactions in Beijing from September 1 to 29 reached 0.32 million units, marking a year-on-year increase of 12.6% and a month-on-month increase of 21.6% [1]. Group 2: Regional Insights - In Hubei, real estate sales area during the holiday increased by 12.9% year-on-year, with notable growth in cities like Wuhan and Huangshi [4]. - In Shenzhen, the number of second-hand residential transactions reached 3,699 units, a year-on-year increase of 32.63% since the new policy was implemented on September 5 [14]. - The second-hand housing market saw increased activity across various cities, with many buyers showing clear intent and faster decision-making [10][12]. Group 3: Policy Impact - Recent policy adjustments, including the optimization of housing fund policies and the relaxation of purchase restrictions, have been effective in boosting market confidence and stimulating demand [17]. - The overall market environment is expected to remain active in the fourth quarter, with various promotional policies anticipated to enhance transaction volumes compared to previous quarters [6]. - Events such as housing exhibitions and promotional activities during the holiday have injected vitality into the real estate market, with significant participation from both buyers and developers [18][19].
国庆中秋假期多地楼市促销活跃,市场热度回升
Bei Jing Ri Bao Ke Hu Duan·2025-10-09 06:26