“十一”自驾游报告：国内西部东北热度攀升，国际长线目的地猛增

Core Insights - Domestic self-driving travel demand increased by 6.7% year-on-year during the National Day holiday, while outbound self-driving travel demand rose by 11.6% [1] - The report indicates a growing trend of families traveling together, particularly with the "one old and one young" demographic driving market growth [8][9] Domestic Self-Driving Travel - Popular domestic self-driving cities during the holiday included Chengdu, Guangzhou, Shanghai, and several cities in the Northeast and West regions [2][4] - The average duration of domestic self-driving trips increased by nearly one day, with per capita car rental spending rising by over 20% [1] - The Northeast region, particularly Harbin and Hulunbuir, saw a significant increase in rental demand, with prices rising over 40% during the holiday [4] International Self-Driving Travel - Outbound self-driving travel demand saw a notable increase, with long-distance destinations performing particularly well [5] - Popular international self-driving destinations included Australia, Italy, and New Zealand, with Iceland experiencing a staggering 210% increase in rental demand [5][7] - Asian destinations like Malaysia and Oman also saw significant growth, with Oman’s rental demand increasing by over 180% [7] Family and Young Traveler Trends - Family travel, especially among young parents, saw a 15.7% increase during the holiday, with a focus on interactive and experiential education [9][11] - The younger demographic, particularly those born after 1995, showed a 23% increase in self-driving travel, indicating a shift towards international and diverse travel experiences [11] - The 55-64 age group also demonstrated strong travel intentions, with an 18% year-on-year increase, reflecting their preference for comfortable and in-depth travel experiences [11]