中国游客是新加坡旅游经济发展的重要推动力——访新加坡旅游业分析师巴特

Core Insights - Chinese tourists are a significant driving force behind Singapore's tourism economy, with their interests expanding beyond iconic attractions to niche experiences and unique activities [1][2] Group 1: Chinese Tourists' Impact - Chinese tourists are not only numerous but also possess strong purchasing power, contributing significantly to Singapore's hotels, attractions, retail, and airport spending [1] - Since the implementation of mutual visa exemption in February 2024, China has become Singapore's largest source of tourists, with approximately 2.3 million Chinese visitors in the first eight months of 2025 [1] Group 2: Payment and Marketing Strategies - The convenience of payment methods, such as Alipay and WeChat Pay, has been crucial in attracting tourists, with many small businesses and retail outlets in Singapore adopting these payment options [1][2] - Targeted marketing efforts towards the Chinese market have also played a key role in drawing visitors to Singapore [1] Group 3: Evolving Tourist Interests - There is a noticeable shift in tourist interests from landmark attractions to lesser-known itineraries, with activities like nature hiking and cultural experiences gaining popularity [2] - Social media platforms like Xiaohongshu and Douyin are influencing Chinese tourists to explore new experiences in Singapore, including independent cafes and nature trails [2]