长假餐桌消费“热辣滚烫”，盒马徐州店大闸蟹爆卖8000只领跑全国

Core Insights - The consumption market in China has seen a significant increase during the National Day and Mid-Autumn Festival, with a focus on "quality consumption" [1] - High-end seafood and meat products, such as king crabs and premium steaks, have become popular choices among consumers [1][5] Group 1: Sales Performance - During the "Double Festival" period, Hema's sales of king crabs increased by 185% year-on-year, with the Xuzhou store selling over 8,000 crabs, making it the top store nationwide [5][7] - The Xuzhou store has seen rapid growth in consumption, outpacing first-tier cities like Beijing, Shanghai, and Guangzhou [5] - The sales of premium steaks nationwide grew by nearly 20%, with specific cuts like tomahawk steaks gaining popularity [7] Group 2: Consumer Behavior - Consumers are increasingly focused on the quality of products, such as freshness and taste, rather than just the gifting aspect [5] - The trend of "quality consumption" extends beyond seafood to include various categories like meat and baked goods [7] - Social media platforms are influencing consumer behavior, with younger consumers sharing experiences related to high-quality food products [7][8] Group 3: Regional Highlights - Cities like Jiangyin and Taizhou have also reported strong sales, with the Jiangyin store selling over 10,000 kilograms of Thai durian and the Taizhou store implementing crowd control measures due to high foot traffic [8] - The Ma'anshan store sold over 4,000 oysters, reflecting a strong demand for high-quality products and convenient shopping experiences across various regions [8]