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“风景实在太美了” 外国游客点赞“China Travel”
Yang Shi Xin Wen Ke Hu Duan·2025-10-09 12:40

Core Insights - The inbound tourism market in China showed significant activity during the recent holiday, with cities like Shanghai, Beijing, Guangzhou, Shenzhen, Chengdu, and Chongqing being popular among foreign tourists [1] - Shanghai Pudong Airport recorded a historical high with 5,879 aircraft movements and 914,000 passengers during the holiday, representing year-on-year increases of 10.6% and 19.4% respectively [1] - Shanghai is positioning itself as the "first stop for inbound tourism in China," enhancing its duty-free policies and services to attract foreign visitors [12] Inbound Tourism Performance - The number of inbound travelers to Shanghai reached a record high, with tourists expressing interest in visiting iconic sites like the Bund and Oriental Pearl Tower, as well as engaging in high-speed rail travel across China [1][3] - Foreign tourists are planning extensive trips, with some organizing group travels to explore Shanghai and other parts of China [7] Consumer Behavior and Preferences - During the holiday, Shanghai Customs verified a total of 57.68 million yuan in duty-free goods for departing travelers, indicating a strong potential for inbound consumption [12] - Popular shopping areas like Nanjing Road are attracting more foreign tourists, especially with the expansion of the "visa-free" policy [12] - Foreign customers show a preference for audio products and smartwatches, which are among the top-selling categories [14] Duty-Free Shopping and Services - Shanghai has implemented a duty-free shopping policy for international travelers, with a focus on enhancing the shopping experience through the introduction of self-service tax refund machines [20][22] - The introduction of self-service machines has significantly reduced the time required for processing tax refunds, from 10 minutes to 5 minutes [22] - The number of duty-free transactions and sales has seen substantial growth, with a 300% increase in the number of tax refund receipts and a 100% increase in sales volume over the past year [22]