别克至境L7大定突破12000台 预计10月20日开启交付

Core Insights - Buick's new model, the Zhijing L7, has received 12,000 pre-orders within 10 days of its launch, with deliveries expected to start on October 20 [1] - The Aivia version of the Zhijing L7 will have additional interior options and is anticipated to begin deliveries in December due to supply chain constraints [1] Group 1: Purchase Behavior - 75% of buyers are opting for vehicle replacements, indicating a trend where experienced consumers are looking for advanced options [4] - The breakdown of purchase types shows 25% are first-time buyers, 47% are replacing old vehicles, and 28% are adding to their existing fleet [5] Group 2: Reasons for Choosing Zhijing L7 - The top three reasons for selecting the Zhijing L7 include: 1. Superior range with a single charge sufficient for a week of urban commuting [6] 2. Exceptional luxury, with every seat designed for comfort [8] 3. Advanced driver assistance features, enhancing ease of navigation and parking [8] Group 3: Market Positioning - The Zhijing L7 is positioned as a C-class luxury vehicle entering the B-class market, providing a new choice for modern consumers [9] - Nearly 50% of users are choosing the Aivia version, which offers extensive luxury features [9] Group 4: User Preferences - During the recent holiday period, the Zhijing L7's advanced driving assistance was utilized 22,132 times, covering 61,152 kilometers [10] - 60% of users prefer light-colored interiors, which are perceived as warm and luxurious, while 40% prefer darker tones for their elegance [11]