Core Insights - The Shenzhen real estate market showed significant improvement during the National Day holiday, with a 15% increase in second-hand housing transactions and a 120% surge in new housing transactions compared to the previous week [1][2]. Market Performance - From October 1 to October 7, the transaction volume for second-hand homes increased by 49% compared to 2023 and 68% compared to 2022, indicating a recovery trend in the market [10]. - The new housing market saw a notable increase in transactions, with 2,824 new homes signed in the month following the "9·5 housing policy," representing a year-on-year growth of 23.48% [3][10]. Policy Impact - The "9·5 housing policy" has positively influenced the market, leading to a 49% increase in new home viewings and a 46% rise in new home transactions in the month following the policy's implementation [3]. - Developers have shown increased confidence, with 16 new projects obtaining pre-sale permits in September, compared to only 6 in August [3]. Developer Strategies - Developers are adopting new marketing strategies, such as launching properties in phases to create a sense of urgency and excitement in the market [6]. - Discounted pricing strategies are being employed, with some properties offering significant price reductions to accelerate sales [6][7]. Future Outlook - The overall transaction volume for the year remains positive, with a 22% increase in new residential transactions and a 17% increase in second-hand transactions from January to September [10]. - Analysts suggest that while the market has shown resilience, there may be pressure on transactions in the coming months due to high base effects from the previous year and a cautious buyer sentiment [10].
新政满月叠加国庆假期 深圳新房签约量环比上涨120% “银十”稳了？
Mei Ri Jing Ji Xin Wen·2025-10-09 14:53