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喜庆感、文化味、烟火气——文旅新产品点亮荆楚假日
Xin Hua Wang·2025-10-09 09:25

Core Insights - The tourism and cultural market in Hubei has introduced new consumption scenarios and business models during the National Day and Mid-Autumn Festival holiday, leading to significant increases in visitor numbers and engagement [1][3][7] Group 1: Visitor Statistics - Hubei's A-level tourist attractions received 20.36 million visitors by October 8, marking a 12.9% increase compared to 2024 [1] - The order volume for destination flights in Wuhan increased by 68% year-on-year [1] - The Hubei Provincial Museum hosted nearly 210,000 visitors, an increase of over 50,000 compared to the previous year [4] Group 2: Cultural Events and Activities - Over 900 cultural performances were held as part of the Yangtze River Cultural Arts Season, including the "Dynamic Yangtze" stage art exhibition and "Image of the Yangtze" film week [3] - More than 3,000 community activities, such as "Village Evening" and "National Reading," were organized across the province [3] - The Hubei Provincial Museum organized 223 themed activities, attracting 3.35 million visitors over eight days, a 32% increase from the previous year [3] Group 3: Innovative Tourism Initiatives - The "Know Your Hubei · Ticket Tour Jingchu" initiative allows tourists to upload ticket stubs for discounts on attractions and accommodations, enhancing the overall tourism experience [7] - The integration of various cultural and entertainment offerings, such as night tours and performances, has created a vibrant tourism ecosystem [7]