篮球“苏超”带动灌南文旅消费飙升28%

Core Insights - The Jiangsu Province Men's Basketball Super League concluded in Guannan County, with Nanjing Haisheng Team winning the 2025 season championship, showcasing the innovative concept of "small county hosting big events" [1] - Guannan County's successful hosting of various provincial-level sports events has significantly improved its event organization capabilities and urban management standards [2] - The "event+" model in Guannan County has stimulated local tourism and consumption, with significant participation and spending during the basketball league [3][4] Event Organization and Infrastructure - Guannan County established a joint preparation team involving multiple departments to ensure the smooth execution of the basketball league, utilizing a modern sports center equipped with international standards [1] - The sports center achieved over 80% attendance during the event, averaging nearly 3,000 spectators per game [1] Economic Impact and Tourism - The basketball league attracted 11,000 attendees over three days, generating approximately 3.042 million yuan in consumption related to dining and accommodation [3] - Guannan County's tourism reception reached about 28,900 visitors, contributing to a 4.12 million yuan increase in cultural and tourism consumption, marking a 28% year-on-year growth [3] Community Engagement and Development - The county has hosted over 100 basketball events this year, fostering a strong community connection through the sport [4] - Continuous investment in basketball facilities has led to the addition of 28 new or renovated courts in 2024, bringing the total to 485 [4] - The local government is developing a comprehensive basketball development plan to enhance youth training, community engagement, and professional competition [4]