Workflow
目的地婚礼受追捧,云南“浪漫经济”升温
Xin Hua She·2025-10-10 02:56

Core Insights - The rise of destination weddings in Yunnan, particularly in Dali and Lijiang, is driven by the combination of beautiful landscapes and diverse cultures, enhancing the "romantic economy" in the region [1][2] Group 1: Market Trends - Destination weddings are becoming a fashionable choice, with high demand leading to fully booked venues and wedding companies halting new orders during peak seasons [1] - Young couples are increasingly favoring personalized and experiential weddings, often combining the ceremony with travel, as seen in the case of a couple from Shanxi who held their wedding at an altitude of 3200 meters [1][2] Group 2: Industry Development - Yunnan's unique resources and collaborative industry efforts are crucial for the growth of the destination wedding market, with over 30 different wedding products developed in Dali alone [2] - The local wedding industry has seen significant growth, with Dali expected to host over 5000 destination weddings in 2024, generating an industry output value of nearly 1.8 billion yuan [3] Group 3: Economic Impact - The destination wedding trend not only attracts tourists but also stimulates growth in related industries, including photography, accommodation, and local cultural experiences [3] - The shift towards destination weddings reflects a broader change in consumer behavior, moving from traditional wedding practices to more innovative and experiential offerings [2][3]