Why PayPal Stock Was Surging This Week

Core Insights - Investors reacted positively to two new initiatives from PayPal, leading to a stock price increase of over 9% week to date [1] Initiative Summaries - PayPal launched a 5% cash-back program for its buy now, pay later (BNPL) service, effective until the end of the year, aimed at consumers facing rising prices [2] - A new service called PayPal Ads Manager was introduced, targeting small businesses to connect with an advertising network and generate revenue [3] Investor Sentiment - While the new programs may not drastically improve PayPal's fundamentals, they are expected to enhance user engagement and make the platform more attractive [4]