科技赋能新消费

Group 1 - The core viewpoint is that a technological revolution is fundamentally reshaping the business world, with technologies like AI, big data, and IoT driving new consumption patterns and pushing Chinese manufacturing up the global value chain [2][3] - China's manufacturing sector has historically faced a "brand deficiency," but has rapidly evolved into the world's largest manufacturing powerhouse, achieving remarkable growth through the release of demographic and engineering dividends [2][3] - The shift towards a new development model in China emphasizes domestic consumption as the primary driver of economic growth, with final consumption expenditure projected to account for 39.9% of GDP by 2024 [3][4] Group 2 - The transformation of consumption is closely linked to technological empowerment, with past trends showing a progression from filling market gaps to enhancing efficiency and now to creating value through technology [5][6] - Current consumption trends are driven by advanced technologies such as AI, IoT, and new materials, which are integrated into the entire consumption process, moving from efficiency to value co-creation [5][6] - The cycle of "technology research and development—industry application—commercial feedback—reinvestment in R&D" is crucial for sustaining economic growth and innovation [6][8] Group 3 - The global competitive landscape has shifted from product competition to systemic competition based on technology, standards, and ecosystems, with developed countries leveraging their technological advantages [6][7] - China possesses the largest consumer internet ecosystem and a complete manufacturing supply chain, providing an opportunity to ascend the global value chain by transforming consumption market advantages into capabilities for defining products and setting standards [6][7] - Companies like SHEIN exemplify the integration of digital technology in consumption, utilizing AI to analyze trends and optimize supply chains, thus enhancing their competitive edge [7][8] Group 4 - The concept of "technology-enabled new consumption" is seen as a strategic necessity for overcoming growth challenges and participating in global competition [8][9] - This transformation redefines the value chain of the consumption industry across research, production, marketing, and supply chain dimensions, enabling the creation of high-quality, affordable products and exceptional experiences [8][9] - The ultimate goal is to convert technological innovation into commercial value and societal benefits, making advanced technologies accessible to the general public [9][10]