Core Insights - Pirelli celebrates its 20th anniversary in China, reaffirming its long-term commitment to the Chinese market and plans for continued investment [1][3] - The company has established three factories in China and employs over 5,000 people since its entry in 2005 [1] - Pirelli's CEO emphasizes the importance of technological innovation and collaboration with Chinese automotive manufacturers [3] Group 1 - Pirelli has a strong presence in the Chinese market, with a sales revenue reaching 11% of its global total in 2024 [4] - The company operates over 3,000 retail outlets in China, benefiting from its brand influence enhanced by F1 events [4] - Pirelli's Cyber™ tire technology integrates hardware and software, enhancing driving experience and safety through real-time data transmission [4] Group 2 - Pirelli's production capacity in China includes approximately 15 million passenger car tires, with over 90% being high-value products [6] - The establishment of the Pirelli Asia-Pacific R&D Innovation Center in Jining highlights China's strategic importance in Pirelli's global operations [6] - All Pirelli factories in China adhere to high sustainability standards, with the Yanzhou factory recognized as a national "Green Factory" [6]
倍耐力庆祝在华工业布局二十周年 并计划继续在华投资
Cai Jing Wang·2025-10-10 22:49