Core Insights - The holiday accommodation and catering sectors have achieved double-digit revenue growth, indicating strong consumer activity and vitality during the National Day and Mid-Autumn Festival holidays [1][3]. Group 1: Accommodation and Catering Performance - Key accommodation enterprises in the province reported a revenue increase of 16.7% and a 10.3% rise in guest numbers year-on-year during the holiday period [3]. - Key catering enterprises experienced a revenue growth of 15.3% compared to the previous year, with in-store dining consumption increasing by 14.9% and order volume rising by 14% [4]. - Notably, traditional "old brand" merchants saw a significant sales increase of 62.7% and a 37.2% rise in order volume year-on-year [4]. Group 2: Consumer Engagement and Activities - The province organized over 300 promotional activities themed "Enjoy Shopping in Liaoning" to stimulate consumer spending, which effectively boosted consumption [3]. - Emerging consumption trends, such as "emotional consumption," were highlighted, with local cultural products and events attracting significant consumer interest [3]. - Various cities integrated local characteristics with consumption trends, hosting events that combined culture, tourism, and sports to enhance consumer engagement [4]. Group 3: Night Economy and E-commerce - The night economy and e-commerce live streaming have become focal points for driving consumption, with cities like Fushun and Benxi organizing themed events to promote local specialties and engage consumers [5]. - Live streaming competitions and promotional activities in Dandong aimed to showcase local products and attractions, further enhancing consumer interest and participation [5].
国庆中秋假期辽宁各地商圈人气旺消费活力足
Xin Hua Wang·2025-10-11 01:22