娃哈哈大消息：宗馥莉已辞职，或将独立运营“娃小宗”

Core Viewpoint - Zong Fuli has resigned from her positions at Wahaha Group, including legal representative, director, and chairman, effective September 12, 2023, to focus on her own brand "Wawa Xiaozong" due to trademark compliance issues [1][2][3]. Group 1: Resignation Details - Zong Fuli's resignation has been confirmed by Wahaha Group, and she remains the second-largest shareholder of the company [1]. - Zong Fuli's career at Wahaha includes roles such as head of brand public relations, vice general manager of the sales company, and eventually vice chairman and general manager [1]. Group 2: Brand Development - The brand "Wawa Xiaozong" was launched by Hongsheng Group in 2025 as a sugar-free tea beverage, with the trademark registered under Hongsheng Group, separate from Wahaha [3]. - Following the death of the founder, Wahaha Group has been working to resolve historical issues and plans to transition to the new brand "Wawa Xiaozong" starting from the 2026 sales year [3]. Group 3: Corporate Changes - Several Wahaha-related companies have undergone name changes to incorporate "Hongsheng," indicating a shift in branding strategy [5]. - Over ten Wahaha subsidiaries have changed their names to include "Hongsheng" this year, reflecting a broader rebranding effort [5]. Group 4: Trademark Registration - Hongsheng Beverage Group has applied for multiple trademarks related to "Wawa Xiaozong," "Zong Xiaohai," and "Wawa Xiaohai," covering various categories including food and beverages [6].