Core Points - Zong Fuli has resigned from her positions at Wahaha Group, including legal representative, director, and chairman, effective September 12, 2023, following the necessary procedures through the group's shareholders' meeting and board of directors [1] - The resignation is reportedly due to "non-compliance" in trademark usage, as Zong Fuli plans to focus on her own brand "Wah Xiaozong" [1] - A Weibo account for "Wah Xiaozong" has been verified, with the account registered under Hongsheng Beverage Group Co., Ltd., and has 422 followers as of October 11, 2023 [1] Company Changes - Hongsheng Group is a wholly-owned subsidiary of Hengfeng Trading Co., Ltd., with Zhu Lidan as the legal representative and general manager, while Zong Fuli serves as a director [3] - Since September, multiple Wahaha-related companies have undergone business name changes to include "Hongsheng," indicating a broader rebranding effort [5] - Over ten Wahaha subsidiaries have changed their business names to "Hongsheng" this year, including companies in various locations [5] Brand Development - "Wah Xiaozong" is a brand under Hongsheng Group, which was initially a contract manufacturer for Wahaha and transitioned to beverage production under Zong Fuli's management in 2007 [5] - The first product launched under "Wah Xiaozong" is a sugar-free Oolong tea priced at 4 yuan, distinctly packaged to differentiate from traditional Wahaha branding [3] - Hongsheng Beverage Group has submitted numerous trademark applications for "Wah Xiaozong" covering various food and beverage categories, with some applications already undergoing preliminary review [5]
“娃小宗”已注册微博账号,首款无糖茶定价4元!叔叔宗泽后回应宗馥莉辞职:水军害了她,使她越走越远