从“生产产品”到“定制价值”，利华益重构制造新范式

Core Viewpoint - The transformation from "general" to "customized" materials represents a precise revolution in the materials industry, driven by the demand for high-performance, tailored solutions in sectors like automotive and electronics [3][5]. Group 1: Product Development and Innovation - The company has developed a new halogen-free flame-retardant PC/ABS alloy, designated as WY-A240BK, specifically for a new electric vehicle model, showcasing a rapid development cycle of just two weeks from demand to sample delivery [2]. - The PC/ABS alloy combines the high heat resistance and impact strength of polycarbonate (PC) with the easy processing characteristics of ABS, achieving compliance with EU environmental standards [3]. - The customized research and development model reflects the company's shift from a "manufacturer" to a "solution provider," with over 40 new products in development, 20 of which have achieved industrial transformation [3][4]. Group 2: Collaborative Innovation - The company's strategy is supported by a collaborative innovation system involving enterprises, universities, and platforms, including partnerships with South China University of Technology and Sichuan University [4]. - This collaboration allows for a division of labor where universities focus on fundamental research while the company concentrates on practical applications and market needs, facilitating the transition from laboratory to mass production [4]. Group 3: Industry Positioning and Market Strategy - The company has restructured its industry chain through a "three-chain reconstruction" model, extending from upstream raw materials to high polymer materials and end products, enhancing cost control and response speed [5]. - The vertical integration capability enables the company to quickly match material performance indicators based on customer requirements, embedding customized R&D into the overall value chain [5]. - The competitive landscape in the materials industry has shifted from availability to quality and precision, with the ability to respond quickly to customized, high-performance demands becoming a key differentiator [5][7].