【科创之声】工业生产线带动旅游消费线
Jing Ji Ri Bao·2025-10-11 23:13

Core Insights - The recent surge in industrial tourism in China reflects the country's manufacturing technological strength and vast consumer market demand, indicating significant potential for this emerging sector [2] Group 1: Strong Industrial Foundation - China's industrial system comprises 41 major categories, 207 subcategories, and 666 minor categories, making it the only country with all industrial categories listed by the United Nations [4] - This comprehensive industrial system provides diverse tourism resources, including smart manufacturing workshops and historical factories, which enhance the appeal of industrial tourism [4] Group 2: Supply and Demand Dynamics - On the supply side, industrial tourism serves as a natural platform for brand promotion, exemplified by the Qingdao Beer Museum, which generates revenue through ticket sales and product consumption [5] - On the demand side, high-tech industries attract significant consumer interest, transforming previously restricted factory spaces into popular destinations for younger audiences [5] Group 3: Supportive Policy Environment - The "National Industrial Tourism Development Outline (2016-2025)" aims to establish 1,000 national industrial tourism demonstration sites by 2025, with ongoing supportive policies since 2021 [6] - As of the end of 2024, China has announced 122 national industrial tourism demonstration bases and over 1,200 industrial tourism enterprises, with the market expected to exceed 100 billion yuan by 2030 [6] Group 4: Future Development Strategies - To enhance industrial tourism, it is essential to create a national-level industrial tourism plan, establish experience design standards, and encourage cross-regional tourism corridors [7] - The transformation of industrial production lines into engaging experiences can elevate the visibility of Chinese manufacturing brands and their cultural significance on a global scale [7]