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晶采观察|读懂“假日经济”里的消费新趋势
Yang Guang Wang·2025-10-12 00:57

Group 1 - The National Day and Mid-Autumn Festival holiday saw 888 million domestic trips, highlighting a growing trend towards travel in smaller cities, which accounted for 61% of total visitors [2][3] - Emerging consumption trends include "county tourism" and "rural tourism," with popular destinations such as Alshan in Inner Mongolia and Tengchong in Yunnan gaining traction [2][3] - The release of consumption potential is supported by government policies, including a 69 billion yuan fund for replacing old consumer goods and personal consumption loan interest subsidies [3] Group 2 - New consumption demands are emerging, driven by innovative experiences such as interactive robot-themed areas and smart services in restaurants and auto dealerships [3] - The integration of culture, commerce, tourism, and sports during the holiday period reflects a structural change in consumer demand and indicates a maturing tourism market [4] - The holiday economy is evolving, suggesting that China's economic potential will continue to expand significantly [4]