兴农评丨乡游需要一场“厕所革命”

Core Viewpoint - The article emphasizes the need for a "toilet revolution" in rural tourism, highlighting the importance of improving public restroom facilities to enhance the overall experience for visitors [10][12]. Summary by Sections Public Restroom Innovations - The "Dunhuang Clean World" public restroom has gained popularity, becoming a cultural landmark that integrates local artistic elements, such as the Mogao Caves' color scheme and motifs like the Nine-Colored Deer [6][7]. - This restroom features amenities like a mother-baby room and accessible areas, showcasing a successful blend of public service and cultural promotion [8]. Challenges in Rural Public Restrooms - Many rural public restrooms suffer from inadequate facilities and cleanliness, often labeled as "dirty and chaotic," which leads to negative visitor experiences [11][12]. - Even renovated rural restrooms often lack unique design and functionality, resulting in a generic appearance that fails to connect with local culture [13][14]. Recommendations for Improvement - Rural public restrooms should incorporate local cultural elements, such as traditional crafts, to enhance their aesthetic appeal [14][15]. - A robust maintenance mechanism, including "grid-based cleaning" and "star rating evaluations," is essential for ensuring long-term cleanliness and user satisfaction [16][18]. - The "Dunhuang Clean World" restroom serves as a model, with daily usage ranging from 5,000 to 7,000 visitors, peaking at 12,000 during holidays, while maintaining cleanliness through effective management [17][18]. Importance of User Experience - The core of public service lies in respecting users; transforming rural restrooms from places to avoid into comfortable and inviting spaces can significantly improve the quality of rural tourism [20][21].