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打造“哺鲸小课堂” 传递金融温度
Jing Ji Ri Bao·2025-10-12 21:59

Core Insights - The Postal Savings Bank of China Shenzhen Qianhai Branch has established a unique service system centered around the "Whale Education Class," which combines financial education and customer care, becoming a favored "financial education harbor" for families in the Qianhai area [1][2] Group 1: Service Features - The branch features a "Blue Financial Harbor" cultural wall that incorporates elements like waves and sailboats, reflecting the coastal free trade zone's characteristics while creating a friendly and tech-savvy service atmosphere [1] - The "Financial Knowledge Interactive Zone" serves as the core of the "Whale Education Class," designed with modular sections for "Fun Q&A," "Case Analysis," and "Hands-on Practice," promoting active participation in financial learning [1][2] Group 2: Educational Initiatives - The "Whale Education Class" evolved from the "Little Banker" brand, aimed at teaching financial basics to children and instilling a correct money concept [2] - Since its upgrade in 2022, the "Whale Education Class" has conducted over 10 activities, reaching more than 1,200 participants, with 60% being youth, and has received widespread acclaim as a model for financial education in the area [2] Group 3: Future Plans - The branch plans to optimize its curriculum and explore immersive financial learning methods, while also collaborating with other financial institutions in the Qianhai area for joint financial knowledge presentations [2]