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粤桂携手味动湾区!三江农特产品广州推介会唱响“媒体+”东西协作交响曲
Nan Fang Nong Cun Bao·2025-10-12 20:35

Core Viewpoint - The event held in Guangzhou aimed to promote agricultural products from Sanjiang, Guangxi, to the Guangdong-Hong Kong-Macao Greater Bay Area, enhancing collaboration between Guangdong and Guangxi and showcasing the unique charm of Dong ethnic products [5][8][39]. Group 1: Event Overview - The promotional event took place from October 12 to 13, attracting over 20 buyers and channel partners from the Greater Bay Area [7][8]. - The event featured a vibrant exhibition of Sanjiang agricultural products, including over 100 varieties from 10 companies, highlighting both traditional and innovative offerings [13][14][20]. Group 2: Product Highlights - Featured products included highland fish rice, tea oil, and various traditional crafts, appealing to both local consumers and younger audiences [14][20][62]. - The event emphasized ecological and healthy living through the promotion of products like highland fish rice and mountain tea oil, which are positioned as premium offerings [20][62][66]. Group 3: Cultural Promotion - The event served as a platform for cultural exchange, showcasing Sanjiang's unique Dong ethnic culture through art and traditional crafts, including Dong paintings [40][45][49]. - The integration of media and cultural elements aimed to enhance brand visibility and consumer engagement, creating a dynamic interaction between offline experiences and online promotion [37][50][85]. Group 4: Strategic Collaborations - Several strategic partnerships were formed during the event, with companies signing agreements to facilitate the entry of Sanjiang products into the Greater Bay Area market [30][31][70]. - The collaboration is part of a broader initiative to strengthen economic ties and promote rural revitalization through effective market integration [68][70].