Core Insights - Alibaba's cross-border e-commerce platform AliExpress announced the schedule for its overseas Double 11 and Black Friday events, starting with a pre-sale on November 8 and running sales from November 11 to 19, followed by a seamless transition to Black Friday until December 3 [1] Group 1: Event Schedule - The pre-sale for the overseas Double 11 event will begin on November 8 [1] - The main sales period for Double 11 will take place from November 11 to 19 [1] - The Black Friday event will start on November 20 and continue until December 3 [1] Group 2: Business Strategies - AliExpress will focus on "commission incentives + overseas warehousing + brand expansion" strategies [1] - The platform offers up to 7% commission on sales for high-quality POP merchants, with some merchants earning as much as $30,000 [1] - The "overseas warehousing" initiative has expanded to over 30 countries, significantly increasing local inventory levels [1] - The introduction of the "Brand+" channel allows brands to achieve higher sales at half the cost compared to Amazon [1]
速卖通公布双11、黑五活动时间:11月8日启动预热,持续至12月3日