Core Viewpoint - The vehicle is set to be officially launched during JD's 11.11 shopping festival and will be sold exclusively on JD's platform [3] Group 1: Product Development and Features - The collaboration will focus on addressing real user pain points in the development and design of the vehicle, emphasizing performance safety, stylish appearance, battery life, and affordability [3] - The aim is to create a "national good car" that meets over 90% of daily commuting needs at a price point accessible to a wide audience [3] Group 2: Sales and Consumer Experience - The vehicle will introduce a new consumption experience by breaking the conventional "bare car" purchase model, offering flexible options such as "custom car cover version," "car accessories version," and "maintenance enhancement version" [3] - The initiative aims to make the car buying process as convenient as purchasing a smartphone by promoting intelligent upgrades across the entire production to service chain [3]
京东官宣发布新车,称像买手机一样方便