EU fines Gucci, Chloe and Loewe for fixing resale prices

Core Points - The European Union's antitrust authority has fined Gucci, Chloe, and Loewe a total of 157 million euros ($182 million) for fixing resale prices of their retail partners [1] - Kering, which owns Gucci, was fined 119.7 million euros, Chloe 19.7 million euros, and Loewe 18 million euros, indicating increased regulatory scrutiny on luxury brands [1][2] - The companies imposed restrictions on retailers, including adherence to recommended retail prices, maximum discount rates, and specific sales periods, which limited retailers' pricing independence and reduced competition [2][3] Company Responses - Kering stated that the EU investigation was resolved through a cooperation procedure and that the financial impact was accounted for in the group's 2025 first-half results [2] - LVMH's Loewe confirmed compliance with antitrust laws following the EU deal and is expected to report third-quarter sales soon [3] - Richemont, owner of Chloe, has not yet commented on the EU fine [3] Industry Context - Other luxury brands such as Armani, Dior, Loro Piana, and Tod's are facing scrutiny from Italian authorities regarding alleged worker abuse in their supply chains [4] - Recent incidents of data breaches at some companies have compounded regulatory challenges within the luxury sector [4]