Commerce Unlocks the Power of Feed Management for D2C and B2B Merchants with Launch of Feedonomics Surface

Core Insights - Commerce has launched Feedonomics Surface, a new solution aimed at simplifying and automating the management of product feeds for advertising channels like Google Shopping and Meta [1][2][3] Group 1: Product Features - Feedonomics Surface allows merchants to create, manage, and synchronize high-quality product feeds without extensive technical knowledge, enhancing return on advertising spending [2][3] - The solution provides streamlined access to major platforms, enabling quick market reach expansion for merchants [5] - It leverages AI and automation for product categorization, feed creation, and synchronization, significantly reducing technical complexity and saving time [5] Group 2: Merchant Benefits - Merchants benefit from reliable and accurate data, with automated syncing minimizing errors and maximizing performance [5] - The solution is scalable, starting with a free version and allowing seamless upgrades as business data needs grow [5] - Merchants have direct control over their product data, with options for manual overrides and large-scale transformations to optimize data for each channel [5] Group 3: Future Developments - Commerce plans to enhance Feedonomics Surface with additional AI features, advertising channels, and generative AI capabilities for data optimization [4]