通用模型“吞噬”垂类应用? 美图公司管理层回应
Zheng Quan Shi Bao·2025-10-14 17:45

Core Viewpoint - The rise of Nano Banana has sparked discussions about the competition between general models and vertical applications, with Meitu expressing confidence in its advantages in vertical scenarios and user experience [1][2] Group 1: Company Positioning - Meitu's management believes it has sufficient advantages over general model companies in exploring vertical scenarios and meeting user experience and efficiency needs [1] - Meitu's founder, Wu Xinhong, stated that the company's products will continue to evolve with the development of large models, emphasizing that general models cannot meet end-to-end demands in vertical scenarios like e-commerce design [1] Group 2: User Engagement and Growth - Meitu's CFO, Yan Jinliang, mentioned that even with the introduction of similar features by general models, Meitu's monthly active users (MAU) and paid subscribers continue to grow due to the comprehensive solutions offered [1] - Users are willing to subscribe to Meitu because it provides a complete set of solutions that address both current and potential needs, rather than just specific features [1] Group 3: Efficiency in Vertical Applications - Meitu's Chief Product Officer, Chen Jianyi, highlighted that efficiency is a critical factor, noting that in certain scenarios, the completion efficiency of general model products is lower than that of vertical applications, providing more opportunities for the latter [2] - The emergence of successful products like Canva and Figma in the design field, despite the widespread use of comprehensive tools like Photoshop, illustrates the potential for vertical applications to thrive [2]