Workflow
欧盟委员会对古驰、蔻依、罗意威处以罚款 总额超1.57亿欧元
Zhong Guo Ji Jin Bao·2025-10-14 17:54

Core Points - The European Commission imposed fines totaling over €157 million on luxury brands Gucci, Chloé, and Loewe for anti-competitive pricing practices [1][2] - The investigation revealed that these companies engaged in resale price maintenance (RPM), restricting independent retailers' ability to set their own retail prices across the European Economic Area (EEA) [1][2] Summary by Category Fines and Penalties - Gucci was fined €119.7 million, Chloé €19.69 million, and Loewe €18.009 million, with Gucci and Loewe receiving a 50% reduction in their fines due to cooperation during the investigation [2] - The fines reflect the seriousness of the violations of EU antitrust rules and the importance of maintaining fair competition [2] Company Practices - The luxury brands were found to have interfered with their retailers' pricing strategies, requiring them to align with the companies' direct sales prices and conditions [1][2] - Specific restrictions included prohibiting retailers from deviating from recommended retail prices, maximum discount rates, and certain sales periods, and in some cases, outright bans on discounts [1]