欧盟“出手”!古驰、蔻依、罗意威 三家知名奢侈品公司合计被罚13亿元!什么情况?
Mei Ri Jing Ji Xin Wen·2025-10-15 00:39

Core Points - The European Commission has fined three luxury fashion brands—Gucci, Chloé, and Loewe—approximately €157 million (around 1.3 billion RMB) for anti-competitive practices that hinder competition [1][3] Group 1: Penalties and Violations - The fines were imposed due to the brands' interference with their retailers' pricing strategies, including restrictions on deviating from recommended retail prices, maximum discount rates, and designated promotional periods [3] - The penalties are as follows: Gucci was fined €119.7 million, Chloé €19.7 million, and Loewe €18 million, with reductions for cooperation during the investigation [4] - The European Commission's investigation began with surprise inspections in April 2023 and officially launched in July 2023, with all three companies admitting to their violations [3][4] Group 2: Implications and Statements - The European Commission emphasized that the decision sends a strong signal to the fashion industry and other sectors that such practices will not be tolerated, ensuring fair competition and consumer protection across Europe [3][4] - The fines reflect the Commission's commitment to maintaining genuine price competition for consumers, regardless of where they purchase products [4]