Qi Lu Wan Bao·2025-10-15 02:40Core Insights - JD.com, in collaboration with GAC Group and CATL, will launch a new vehicle named "National Good Car" during the 2025 JD 11.11 shopping festival, with official announcements and test drives starting in late October [1][3] - The vehicle aims to address user pain points by focusing on performance safety, stylish design, battery life, and affordability, targeting over 90% of daily commuting needs [3][4] - The partnership will leverage JD.com's retail infrastructure, GAC's advanced manufacturing capabilities, and CATL's innovative energy solutions to create a seamless car-buying experience [3][4] Company Collaboration - JD.com will utilize its strengths in user insights and multi-channel automotive consumption to enhance the buying process [3] - GAC Group aims to be a value creator in mobile living, emphasizing safety and core functionality in its vehicle offerings [3] - CATL, a leader in energy technology, will provide solutions to make transportation more convenient and economical, enhancing the overall vehicle experience [4] Product Features - The new vehicle will offer flexible purchasing options beyond the standard model, including customizable packages such as "car cover version," "car accessories version," and "maintenance version" [4] - This approach aims to transform the traditional car buying experience into a more comprehensive and convenient process [4] Brand Development - JD.com has applied for multiple trademarks related to its automotive business, indicating a significant step in brand establishment and compliance for future business expansion [5][6] - The registration of these trademarks covers key areas such as transportation tools and advertising sales, laying a foundation for JD.com's automotive ventures [6]