全国10辆房车1辆这里造,小车轮“转”出产旅融合大市场
Yang Zi Wan Bao Wang·2025-10-15 06:10

Core Insights - The 2025 Second Yangzhou RV Camping Exhibition was held from October 11 to 13, showcasing over 30 well-known RV brands and nearly 100 models and camping equipment, creating an immersive experience platform for RV enthusiasts and local residents [1] - The exhibition highlighted the latest technological achievements in the RV manufacturing sector and established a "sales + experience + cultural tourism" integrated model [1][3] Industry Overview - Chenji Town, recognized as a significant RV manufacturing base in China, has developed a complete industry chain encompassing R&D, manufacturing, supporting services, and sales, featuring notable companies like Saide, Weihang, and Romantes [2] - The RV market is witnessing a trend towards lightweight and compact models, with multifunctional small RVs being introduced that combine accommodation, cooking, and storage within a length of 4-5 meters, enhancing maneuverability and flexibility [2] Sales Performance - During the three-day exhibition, a total of 41 RVs were sold, generating approximately 18 million yuan in sales [3] - In 2024, Chenji Town's RV sales are projected to exceed 1,200 units, capturing 10% of the national market share, with total invoiced sales reaching 681 million yuan, of which 577 million yuan comes from RV manufacturing [3] Market Trends - The RV camping industry in Chenji Town has established a full industry chain model from R&D and manufacturing to cultural tourism services, serving as a benchmark for the nation [3] - The RV industry in China is transitioning from a niche hobby to a mainstream choice, with domestic RV sales expected to grow over 25% year-on-year in 2024, and the number of camping sites surpassing 30,000 [3] Future Outlook - The RV industry is becoming a crucial economic growth point for Yizheng and Yangzhou, with plans to transform from a manufacturing base to an "industry brain," aiming to set standards, models, and lifestyles for the RV sector [4] - Chenji Town is anticipated to emerge as the heart of China's RV industry, facilitating connections between urban and rural areas and enhancing the overall industry chain [4]