illumin Welcomes Adtech Leader Brian Garrigan as Chief Revenue Officer to Champion Customer Growth and Innovation

Core Insights - illumin Holdings Inc. has appointed Brian Garrigan as Chief Revenue Officer (CRO) to enhance its sales and client success strategies [1][3] - Garrigan has over a decade of experience in adtech, previously serving as SVP of Sales at Simpli.fi, where he contributed to the company's growth and innovation in programmatic media [2][4] - The company aims to expand its market presence across North America, Latin America, and Europe under Garrigan's leadership, focusing on strengthening client relationships and revenue performance [3][4] Company Overview - illumin is an advertising technology company that aims to redefine programmatic advertising by providing a unified, customer-centric platform [5] - The company connects various advertising channels, including programmatic, CTV, email, and social media, to deliver actionable insights to marketers [5] - Headquartered in Toronto, Canada, illumin serves clients across multiple regions, including North America, Latin America, and Europe [5]