岚图汽车卢放：汽车从来不是快消品 不应被电子快消思维带偏

Core Viewpoint - The automotive industry should not be treated as a fast-moving consumer goods (FMCG) sector, as vehicles are primarily transportation tools that concern user and public safety, and they are high-value durable consumer goods that impact users' interests [1] Group 1: Industry Trends - The automotive industry is experiencing a noticeable trend towards "FMCG-ization," driven by consumption upgrades, technological iterations, and the proliferation of financial solutions, leading to faster new car iterations and more diverse marketing methods [1] - Consumer attitudes are shifting, with the vehicle replacement cycle shortening to 3-5 years, reflecting a growing pursuit of "new" among consumers [1] Group 2: Company Perspective - Despite the increasing frequency of vehicle replacements, safety, durability, and reliability remain the top priorities, indicating that automotive development cannot follow FMCG logic [1] - Vehicles retain multiple-use value even as second-hand cars, emphasizing that cars should always meet "automotive-grade" standards rather than "consumer-grade" standards [1]