Laird Superfood(US:LSF) Benzinga·2025-10-15 16:03Core Insights - Laird Superfood Inc. is transitioning from a strictly vegan brand to include dairy and animal-based products, aiming to capture 90% of the consumer market [1][3] - This strategic pivot aligns with the founders' omnivorous diet and is seen as a natural transition to meet broader consumer demands [2][3] Strategic Overhaul - The company has implemented an aggressive turnaround strategy, reducing its workforce from 140 to 26 while increasing revenue from approximately $35 million to $55 million [4][5] - The "do more with less" approach combines corporate discipline with small team agility, with key leadership roles filled by trusted former colleagues [5] Growth Focus - Central to the company's growth is its "Coffee Solutions" segment, which is considered the heart of the business [6] - Strategic partnerships with major retailers like Costco, premium coffee shops, and athletic clubs are enhancing distribution and brand awareness [7] Company Culture - The performance-oriented culture of Laird Superfood is inspired by its founders, promoting a long-term vision over short-term gains [8][10] - The CEO encourages shareholders to adopt a patient mindset, viewing the company as a multi-year growth story [9][10] Stock Performance - Laird Superfood's shares closed at $5.10, down 4.49%, with a year-to-date decline of 36.17% and a 52-week range of $4.44 to $10.90 [11]